Why Rum Should Be Your Go-To Drink This Summer

Every time summer rolls around, the same drinks show up. Rosé. Vodka sodas. That canned thing someone swears tastes like vacation (it doesn’t).

Meanwhile, rum’s been quietly doing its thing for centuries—no PR push, no rebrand, just showing up wherever it’s hot and people want to relax.

It makes sense. Rum comes from the tropics. It’s made in the heat, made to be shared, made to hold up to lime and pineapple and ginger and whatever else you throw at it. You don’t need to fuss with it. You don’t need to measure to the tenth of an ounce. It works with a recipe or without one. Which is pretty much how most good summer days go, right?

One thing most people don’t realize: not all rum is sweet. Aged rum—like the kind we make—is dry, smooth, and honestly closer to a good whiskey than anything you mixed with Coke in college. But it still brings that laid-back energy. You can sip it, you can build a cocktail around it, or you can just pour it over ice and call it a day.

I’ll admit, I had more than my fair share of rum back in the day. But once we started making our own, I realized how good it could actually be. Clean, bold, complex—and built for summer.

So if you're looking for a place to start try this over ice:
Tropical Vibes Dark Rum. Fresh lime. Ginger beer.
That’s it. Three ingredients, no overthinking. We’re not even giving you measurements—because let’s be honest, you can't really mess this up.